April 19, 2006
FOR IMMEDIATE RELEASE
Locations Join Over 1,200 Economy Lodging Properties
Offering Great Amenities at Affordable Rates
Carrollton, TX (April 17, 2006) – Accor North America, one of the nation’s largest owner/operators of economy lodging, today announced the opening of seven new franchise locations including Motel 6 locations in Stoughton, Wisconsin; Lafayette, Indiana; Beeville, Texas; Dalton, Georgia; and San Antonio, Texas; and Red Roof Inns in Pharr, Texas; and Rancho Cordova, California. This growth is in line with Accor’s recent announcement of its plans to double the number of franchise properties for its economy brands.
Accor North America currently has approximately 300 franchise properties representing 25 percent of its 1,200 Red Roof Inn, Studio 6 and Motel 6 properties in the United States and Canada.
“Our growth plans in North America are consistent with Accor’s philosophy to maintain balance as an owner/operator, management partner and franchisor,” said Georges Le Mener, president and CEO for Accor North America. “By increasing the proportion of franchised locations, Accor can achieve greater market share while maximizing shareholder return.”
About Accor
Motel 6 and Red Roof Inn are owned and operated by Accor North America, which operates more than 1,200 upscale and economy properties including nationwide economy leaders Red Roof Inn, Studio 6 and Motel 6 and the upscale Sofitel and mid-scale Novotel and Ibis hotel locations in the U.S., Canada and Mexico. Accor North America is a division of Paris-based Accor S.A. For more information on Accor, visit www.accor.com or www.accor-na.com.
Motel 6 offers a low price and great value at more than 850 locations in the U.S. and Canada and is the lowest-priced economy brand hotel in North America. Standard amenities include free local phone calls with no long distance access charges, free morning coffee, phones with data ports, and an expanded cable channel line-up with premium channels including HBO, ESPN and ESPN2. All Motel 6 properties welcome pets, and most locations offer swimming pools and guest laundry facilities.
Click 6 Internet bargains are available only at motel6.com. For reservations or information, visit www.motel6.com or call 800-4-MOTEL6.
Red Roof Inn has more than 350 locations nationwide. “Smart by Design®” amenities include free local phone calls, complimentary gourmet coffee and USA Today in the lobby, rooms equipped with clock radios, voicemail, and an enhanced in-room entertainment package with video games and more than 14 channels, including HBO, HBO2 and HBO Signature. Red Roof Inn provides pet friendly accommodations, snack centers and photocopy and facsimile services. Most Red Roof Inn locations are equipped with T-Mobile HotSpot wi-fi service in guestrooms and lobbies RediCard® Preferred Members enjoy faster reservations via a dedicated toll-free number, express check-in, complimentary room delivery of USA Today, priority room requests and free faxes, along with a generous awards program for free room nights or Delta SkyMiles. RediCard members can track stays, manage award options and receive special member communications with the member-only website, www.redicard.com. For more information or reservations call 1-800-RED-ROOF (800-733-7663) or visit www.redroof.com.
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